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UPS gets new look   For the first time in 40 years, UPS changes its Corporate Design. The new look is accompanied by a USD 20 Million ad campaign, reports Adweek. It will take until 2009 until all the aircraft, trucks, uniforms, letterboxes etc. will be switched to the new design. Is it a change for the better? Haiko Hebig (of whom I found the story) writes: "Then, an all time classic. Now, Playmobil style." What do you think? What do you think about UPS's new Corporate Design? 50% (3 votes) I like the new look. 16.7% (1 vote) The old look was better. 33.3% (2 votes) Both Styles suck. The should have done something completey different instead.
part of Corporate Design by martinroell on Sunday, 30. March 2003, 00:52
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