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and the winner is... who will win the title "marketingflop of the year". Go and see the nominees and vote for your favourite at marketingforum.de my favourite is Roland Berger Strategy Consultants sending a a very low profile "we can help to solve your problems" letter to rival McKinsey ;-) - read more |
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Clip from Axe Brilliant Clip
from Axe promoting deodorant that "lasts longer." Brilliant because it...
by martinroell (4/17/04, 1:07 PM)
stop wishing , an Italian
clothing company, launched a new ad with the claim stop...
by smi (3/17/04, 8:38 PM)
In the Navy Joi Ito
blogs an ad for the Japanese Navy. Is it so...
by martinroell (3/11/04, 12:00 AM)
KISS Keep it simple stupid!
Ok, ok we know it. But still - there are...
by Sierra (2/26/04, 5:58 PM)
Huh? We do stuff.
You may have seen this before, but as we hadn't blogged...
by martinroell (2/26/04, 1:02 PM)
Advertising Coffins Cofani Funebri is
an Italian coffin-maker. To advertise its products, the firm is...
by martinroell (2/2/04, 6:20 PM)
Push the Truck Here's a
nice little clip featuring a Toyota truck. It seems that...
by martinroell (2/1/04, 9:42 PM)
A whole different animal Checkout
these clips of American airline "Frontier Airlines". Their claim is...
by martinroell (1/30/04, 9:50 AM)
Old Heinz-Ketchup Ads Check out
the Heinz - History of Advertising which has some nice...
by martinroell (11/19/03, 11:20 AM)
tools 
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