the collaborative ad.blog





 

How not to advertise



GM is running a campaign in the US to fight the consumers' perception that GM cars are lower quality than the competition. But the way they do it is wrong, wrong, wrong. (via LucJam)


 

RyanAir's non-aired TV-Ad



RyainAir wants you to look at their tv-commercial promoting competition at the airport of Dublin.

Quote from the Website:

Last night TV3 aired Ryanair's campaign to create 5000 new jobs by promoting tourism in Ireland with the building of a second competing terminal at Dublin airport.

However, the Irish state-owned TV (RTE) refused to air the advert. Here is the advert they did not want you to see.

Looking at the commercial I think they probably refused to air it, because it is so badly done. ;-) Decide for yourself...


 

and the winner is...



who will win the title "marketingflop of the year". Go and see the nominees and vote for your favourite at marketingforum.de

my favourite is Roland Berger Strategy Consultants sending a a very low profile "we can help to solve your problems" letter to rival McKinsey ;-) - read more


 


 
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